SaaS Platform

SaaS Analytics Platform

Empowering Marketing Teams with Data

Built a multi-tenant SaaS platform from the ground up, providing marketing teams with powerful analytics, reporting, and collaboration tools.

Client

Marketing Agency Network

Completed

2023

Duration

4 months

SaaSReactAnalyticsFull-stackMulti-tenant

The Challenge

Marketing agencies needed a unified platform to track campaign performance across multiple clients and channels, but existing tools were fragmented and expensive.

Using 5+ different tools for analytics and reporting

No unified view of campaign performance across channels

Manual report generation taking days of work monthly

Expensive per-seat pricing making it unaffordable at scale

Lack of white-labeling options for client-facing reports

Our Solution

We built a comprehensive SaaS platform that consolidates all marketing data sources into one beautiful, intuitive interface.

Designed scalable multi-tenant architecture from the start

Integrated with major ad platforms (Google, Facebook, LinkedIn)

Built flexible reporting engine with drag-and-drop interface

Implemented team collaboration and client access features

Created white-label capabilities for agency branding

Unified Dashboard

All marketing metrics from multiple channels in one place.

Custom Reports

Drag-and-drop report builder with automated scheduling.

Team Collaboration

Share insights, comments, and reports across team members.

White Labeling

Customizable branding for client-facing dashboards.

Real-time Sync

Automatic data updates from connected platforms every hour.

Enterprise Security

SSO, role-based access, and SOC 2 compliance.

Technology Stack

Modern tools and technologies used

Frontend

React
TypeScript
Next.js
Tailwind CSS
D3.js

Backend

Node.js
PostgreSQL
Redis
GraphQL
Prisma

Integrations

Google Ads API
Facebook API
LinkedIn API
Stripe

Infrastructure

AWS
Docker
Kubernetes
CloudFront

Platform Success

The platform quickly gained traction, serving thousands of users across multiple marketing agencies.

2,000+
Active Users
Marketing professionals using the platform daily
80%
Time Saved
Reduction in time spent on manual reporting
60%
Cost Savings
Compared to using multiple separate tools
4.8/5
Satisfaction
Average user rating across all features

"This platform has revolutionized how we handle client reporting. What used to take days now happens automatically. Our clients love the white-labeled dashboards, and we've cut our tool costs in half."

R
Rachel Thompson
Agency Director • Marketing Agency Network

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SaaS Analytics Platform | MFS Yazılım